Marketing research on mergers and acquisitions: a systematic review and future directions
Purpose The purpose of this paper is to systematically review and critically examine
marketing research on mergers and acquisitions (M&As), and articulates its importance and …
marketing research on mergers and acquisitions (M&As), and articulates its importance and …
Service-dominant logic and supply chain management: a systematic literature review
C Altuntas Vural - Journal of Business & Industrial Marketing, 2017 - emerald.com
Purpose This study aims to contribute to the scholarly fields of supply chain management
(SCM) and service-dominant logic (SDL) by conducting a systematic literature review on …
(SCM) and service-dominant logic (SDL) by conducting a systematic literature review on …
A process model of tacit knowledge transfer between sales and marketing
Although an ability to generate and transfer tacit knowledge provides the basis for
competitive differentiation, organizations face two primary issues when attempting to …
competitive differentiation, organizations face two primary issues when attempting to …
Payment choice of M&As: Financial crisis and social innovation
RP Kanungo - Industrial Marketing Management, 2021 - Elsevier
The payment choice of mergers and acquisitions (M&As) influences firm performance and
facilitates wealth transfer to shareholders and realises synergy through stakeholders' implicit …
facilitates wealth transfer to shareholders and realises synergy through stakeholders' implicit …
The effect of customer asset strategies on acquisition performance in business-to-government markets
Firms operating in business-to-government (B2G) markets rely heavily on mergers and
acquisitions (M&As) to achieve growth. However, the performance implications of M&As in …
acquisitions (M&As) to achieve growth. However, the performance implications of M&As in …
Customer retention: A source of value for serial acquirers
WY Degbey - Industrial Marketing Management, 2015 - Elsevier
Customer retention, in most cases, is regarded as an indicator of acquisition performance,
but factors influencing it have rarely been studied in the serial acquirer context. As a …
but factors influencing it have rarely been studied in the serial acquirer context. As a …
The impact of mergers and acquisitions on the sales force
This research draws from the psychodynamic perspective of social identity theory to
examine the causal effect of mergers and acquisitions involving a mismatch of external …
examine the causal effect of mergers and acquisitions involving a mismatch of external …
The effect of merger on employee views of corporate reputation: Time and space dependent theory
Market relationships are often influenced by factors inside of the firm. Here we examine how
the employees' view of corporate reputation of a merged B2B firm, assessed by corporate …
the employees' view of corporate reputation of a merged B2B firm, assessed by corporate …
[PDF][PDF] Marketing concept of managing the reorganization of entrepreneurial structures using the latest information technologies
AA Sozinova - Quality-Access to Success, 2018 - researchgate.net
The aim of the work is to develop a marketing concept for managing the reorganization of
entrepreneurial structures using the latest information technologies. The author applies the …
entrepreneurial structures using the latest information technologies. The author applies the …
The role of leadership in mergers and acquisitions: A review of recent empirical studies
In this chapter, we examine the role of M&A (mergers and acquisitions) leadership by
conducting a review of recent empirical studies on M&A leadership. Our aim is to provide an …
conducting a review of recent empirical studies on M&A leadership. Our aim is to provide an …