[PDF][PDF] Distribution management paradigm and channel behavior dimension of rural retailers: An empirical study in rural Assam
A Bhattacharjee - Sch. World e IRMJCR, 2014 - academia.edu
Proper distribution coverage is a powerful tool to stimulate the demand which not only helps
in retaining the present customers but can also attract additional customers by offering better …
in retaining the present customers but can also attract additional customers by offering better …
[PDF][PDF] DISTRIBUTION CHANNEL EFFECTIVENESS IN RURAL ODISHA FOR SELECTED FMCG PRODUCTS
HB Mishra, P Mishra - GLOBAL JOURNAL OF BUSINESS … - researchgate.net
The study analyzes FMCG distributions effectiveness in Rural Odisha. Appropriate coverage
of distribution is a powerful instrumentacc eleratingdem and which helps in retaining the …
of distribution is a powerful instrumentacc eleratingdem and which helps in retaining the …