Marketing and operations are two key functional areas that contribute to the success of a
firm. By acquiring and analyzing information regarding customers and competitors …

Governments use consumer incentives to promote green technologies (eg, solar panels and
electric vehicles). Our goal in this paper is to study how policy adjustments over time will …

Online retail reduces the costs of obtaining information about a product's price and
availability and of flexibly timing a purchase. Consequently, consumers can strategically …

Many firms offer consumers the opportunity to place advance orders at a discount when
introducing a new product to the market. Doing so has two main advantages. First, it can …

This paper provides an overview of the literature on dynamic pricing with strategic
customers. In the past, research on dynamic pricing was mostly concerned with optimally …

Advance selling enables consumers to order new products before their release, ensuring
prompt deliveries upon release. Retailers benefit from advance selling by boosting total …

In this study, we investigate the impact of online review characteristics on consumers'
purchasing decisions in the context of spatial distance. We consider the product experience …

This paper studies optimal pricing and inventory decisions of a perishable goods vendor in a
traditional replenishment and quick-response system context—with the vendor offering …

We develop a game-theoretic model to guide the choice of the reward structure in customer
loyalty programs. We model a duopoly market in which one firm adopts a loyalty program …

We consider a deterministic pricing and replenishment model in which the retailer advertises
a fixed price and the selling schedule, and customers can advance or delay their time of …