The present study attempts to explore consumer-centric reasons affecting the adoption of
electric vehicles (EVs) are investigated using behavioural reasoning theory (BRT). Our study …

The study aims to assess the factors that engage and accentuate usage pertaining to
consumers with artificial intelligence-based voice assistants. Drawing on the Behavioral …

The importance of environmentally sustainable behavioral intentions (ESBI) in tourism is
widely acknowledged, yet its role in geotourism is uncertain. Based on norm activation …

Understanding the connection between how consumers perceive sustainability and how
they experience the offered products or services can make a big difference for companies to …

Tourists' pro-environmental behavior (TPEB) is crucial in promoting the sustainable
development of tourism worldwide. It has received increased attention from scholars in …

The digital revolution has transformed quality management, giving rise to Quality 4.0,
through the integration of advanced technologies. However, understanding the behavioral …

This study investigates tourists' binning behavior and its importance for the environmental
sustainability of tourist destinations, a topic currently understudied in academic research …

Purpose: This study explores how consumer attitudes towards green products mediate the
connection between 'greenwashing perception'and 'intention to purchase green …

Green products are among the most often bought worldwide because of their benefits to the
environment. The current study looks at how people value green products, which are …

Behavioral decision-making is a complex field that seeks to understand how individuals
make choices in various contexts. At its core lies the 'Behavioral Reasoning Theory'(BRT) …