In the era of banking 5.0, providing electronic banking service value to the users is a key to
maintaining customer satisfaction which results in high customer retention. So far, a wider …

Data-driven algorithms are used in over-the-top streaming applications to provide users with
a personalised viewing experience. Users and policy makers are concerned about the …

The tourism industry is evolving rapidly with the emergence of virtual reality (VR), seen as a
viable alternative to traditional travel. Our primary aim is to identify the factors influencing the …

This study aims to explore the Rhetorical moves and use of Metadiscourse in student
abstracts from the English Education program at Universitas PGRI Ronggolawe, Tuban. The …

This chapter explores the meaning of money in tip** or token currency in donations and
virtual gifts in live-stream commerce (a way for brands to sell their products on digital …

Background: In the topic of marketing, Artificial Intelligence has a tremendous influence on
social media. Deepfake technology which is a product of Generative Artificial Intelligence …

Sažetak Razvoj digitalne tehnologije te promjene u navikama i motivima potrošača u
posljednjem su desetljeću doprinijeli razvoju novih poslovnih modela u digitalnom …

In recent years, OTT's subscriber base has experienced exponential growth. Much can be
attributed to technological advances which contribute to the Internet bringing high-quality …