Purpose This paper aims to analyse the development of research on gastronomic tourism
experiences and chart its relationship to foundational management and marketing literature …

Purpose The purpose of this review paper is to identify the themes of hospitality and tourism
innovation research published in academic and trade journals between 2010 and 2020, to …

The crisis arising from the COVID-19 pandemic has affected the entire tourism system,
including communication and marketing practices. Of these practices, in recent years …

Color plays a critical role in recognizing tourist experiences and influencing their emotions.
By classifying tourism photos on Instagram using machine learning, this study uncovers the …

Color psychology plays important roles in product packaging, the retail environment, and
online marketing. This study analyzed current practices related to color composition in …

Due to COVID-19, Macao established a prolonged tourism lockdown for over half a year.
With no COVID-19 cases for 3 months, the lockdown and resilient measures provided the …

As an emerging category of non-human influencers, virtual influencers (VIs) have received
increasing attention on social media. While VIs generate high user engagement, the …

The COVID-19 pandemic enhanced social media communications at a time individuals were
unable to leave their homes due to the lockdown measures. A lack of research has been …

The role of luxury as a source of tourism experiences is gathering growing attention, with
special attention to the foundations of the relationships between gastronomy and social …

Instagram is a popular social media platform. Its ability to convey feelings through
photographs has become a valuable communication tool for tourism destination branding …