This research aimed to investigate the antecedents of Malaysians purchase intention of
hybrid vehicles through the integration of the Norm Activation Model (NAM) and the Theory …

China is currently the world's largest new energy vehicle consumer market, and millennials
are the largest consumer group in China. To better promote environmental protection, this …

Governments and businesses are exploring innovative ways to sustain pro-environmental
behaviours among the people. One such initiative is electric vehicles, which can lead to …

Although the importance of effective corporate governance for firm performance is
recognized by scholars across hospitality and tourism (HT) as well as finance and general …

Since the introduction of the carbon Kuznets-curve hypothesis in the mid-1990s, the inverted
U–shaped relationship between economic development and carbon emissions has …

As businesses and governments increasingly explore innovative strategies to promote pro-
environmental behavior, autonomous vehicles (AVs) have emerged as a key initiative for …

Based on the panel data of Chinese listed tourism firms, this study provides empirical
evidence regarding the relationships among corporate governance, technical efficiency, and …

A green marketing strategy must emphasise at least three aspects: environmentally friendly
products that satisfy customer needs, consumers' perceptions of a firm's commitment to …

Increasing climate risk (CR) has pushed corporate environmental responsibility into the
limelight, requiring a deeper understanding of its impact on corporate environmental …

Foreign institutional investors perform a critical role in the development of the tourism
industry. While board governance is a critical mechanism in firms, few studies have …