The term metaverse is described as the next iteration of the Internet. Metaverse is a virtual
platform that uses extended reality technologies, ie augmented reality, virtual reality, mixed …

A hyper-connected digital universe referred to as the 'metaverse'bears the promise of
fundamentally changing how consumers, brands, and firms will transact and interact in a …

Due to rapid technological developments, the metaverse is quickly garnering attention from
all areas of retailing. With a projected market of $800 billion by 2024, the metaverse is …

Our understandings of money, possessions, and ownership are all changing dramatically as
consumption becomes digital and virtual. The Metaverse is an imagined future space where …

The metaverse has the potential to extend the physical world using augmented and virtual
reality technologies allowing users to seamlessly interact within real and simulated …

Purpose In a move characterized by ambiguity, Facebook changed its name to Meta in
October 2021, announcing a new era of social interaction, enabled by the metaverse …

Bibliometrics (or scientometrics) is a powerful technique to assess the trajectory of scientific
research. Building on the Journal of Business Research's seminal guides for bibliometric …

Purpose As immersive technologies gain wider adoption, contemporary service researchers
are tasked with studying their service experiences in ways that preserve and attend to their …

This study analyzes the sustainability of the metaverse technology by adopting a
responsible digitalization perspective to drive the transition to Industry 5.0. This is motivated …

Metaverse implementations have started to emerge in various industries with the promise of
providing better industrial services and a more sustainable society (Society 5.0). At the same …