In the digital age, advocating and improving digital literacy is a global challenge. There have
been scales developed to measure individuals' digital literacy competencies; however …

Electronic customer relationship management (E-CRM) is a modern tool to secure and
maintain competitive advantage that focuses on customers. Telecommunication companies …

Mobile technology together with Internet-based electronic commerce has transformed the
way businesses operate. Mobile Customer Relationship Management (mCRM) combines …

Purpose–This paper aims to propose a conceptual model that will guide development of
mobile applications to support value-added business-to-business (B2B) sales activities …

Samsung is a mobile phone manufacturer in Dubai, in the United Arab Emirates. Samsung
enjoyed early success in the region, dominating the market by 2016. However, sales and the …

In today's world, most of companies are trying to survive in a competitive environment which
has been increased in recent years. This competition has raised the customer power to …

Real estate agents are data-intensive professionals who suffer from the problem of not
having ways to access all that information simply and quickly, anytime, anywhere. This …

The mobile news application is a brand-new form of expression of new media. It is the latest
form of media carrier in the development of mobile network news reading. With its unique …

The success or failure of an M-CRM system installation is primarily based on the level of
achievement and user expectations. It explains the theoretical foundation for the study …

Customer Relationship Management (CRM) is IT based system that manage customer long
term relationship, and also inter-function relationship within the organization with the …