Business cycles (BCs) may affect entire markets, and significantly alter many firms'
marketing activities and performance. Even though managers cannot prevent BCs from …

This study systematically compares different customer feedback metrics (CFMs)–namely
customer satisfaction, the Net Promoter Score, and the Customer Effort Score–to test their …

As firms attempt revenue growth through expansion into international markets, research on
the potentially differential nature of consumer perceptions across national markets has …

Service providers sometimes face mass service failures. These problems occur across
service industries, ranging from severe Internet outages to major delays for airlines or trains …

Purpose The paper aims to validate the relationship between satisfaction, trust and
commitment in South African business buyer–supplier relationships. Satisfaction was looked …

The link between consumer feedback metrics and consumer expenditure at the
microeconomic level has been extensively examined. However, little is known at the …

The relationship between customer mindset metrics (CMMs) and consumer spending has
been extensively investigated at the consumer and firm level, but little is known about it at …

As a consequence of the exponential growth in online data, tourism sector has
experimented a radical transformation. From this large amount of information, opinion …

Purpose This study aims to validate a research model testing trust and commitment as
mediators between economic and non-economic satisfaction in sales manager business to …

Purpose This paper aims to test trust and commitment as mediators between economic and
non-economic satisfaction in seller business relationships in contrast to previous studies on …