[HTML][HTML] Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for …

YK Dwivedi, N Kshetri, L Hughes, EL Slade… - International Journal of …, 2023 - Elsevier
Transformative artificially intelligent tools, such as ChatGPT, designed to generate
sophisticated text indistinguishable from that produced by a human, are applicable across a …

Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research …

YK Dwivedi, N Kshetri, L Hughes, EL Slade, A Jeyaraj… - 2023 - uia.brage.unit.no
Transformative artificially intelligent tools, such as ChatGPT, designed to generate
sophisticated text indistinguishable from that produced by a human, are applicable across a …

Artificial intelligence's impact on hospitality and tourism marketing: exploring key themes and addressing challenges

J Bulchand-Gidumal, E William Secin… - Current Issues in …, 2024 - Taylor & Francis
ABSTRACT Understanding how Artificial Intelligence (AI) impacts organizational functions
supports stakeholders to prepare accordingly and profit from these developments. Adopting …

[HTML][HTML] Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy

YK Dwivedi, L Hughes, AM Baabdullah… - International journal of …, 2022 - Elsevier
The metaverse has the potential to extend the physical world using augmented and virtual
reality technologies allowing users to seamlessly interact within real and simulated …

Smart hospitality: from smart cities and smart tourism towards agile business ecosystems in networked destinations

D Buhalis, P O'Connor, R Leung - International Journal of …, 2022 - emerald.com
Purpose Building on recent smart hospitality systematic reviews and extensive literature
analyses, this paper aims to explore recent developments, themes and issues within smart …

Personalization in personalized marketing: Trends and ways forward

S Chandra, S Verma, WM Lim, S Kumar… - Psychology & …, 2022 - Wiley Online Library
In marketing, personalization is the action of designing and producing in ways that resonate
with customer preferences. Content and products that are personalized according to …

Artificial intelligence in innovation management: A review of innovation capabilities and a taxonomy of AI applications

F Gama, S Magistretti - Journal of Product Innovation …, 2025 - Wiley Online Library
Artificial intelligence (AI) is a promising generation of digital technologies. Recent
applications and research suggest that AI can not only influence but also accelerate …

The evolving role of artificial intelligence in marketing: A review and research agenda

B Vlačić, L Corbo, SC e Silva, M Dabić - Journal of business research, 2021 - Elsevier
An increasing amount of research on Intelligent Systems/Artificial Intelligence (AI) in
marketing has shown that AI is capable of mimicking humans and performing activities in an …

[HTML][HTML] Past, present, and future of virtual tourism-a literature review

S Verma, L Warrier, B Bolia, S Mehta - International Journal of Information …, 2022 - Elsevier
Humanizing the tourism experience with virtual and augmented reality has gained traction,
but fragmented literature delimits the holistic view. Present study bridges this knowledge gap …

COVID-19: potential effects on Chinese citizens' lifestyle and travel

J Wen, M Kozak, S Yang, F Liu - Tourism Review, 2021 - emerald.com
Purpose The 2019 novel coronavirus (COVID-19) outbreak is projected to have adverse
consequences on the global tourism and hospitality industry. This paper aims to examine …