Toward a greener future: A survey on sustainable blockchain applications and impact

P Rani, P Sharma, I Gupta - Journal of Environmental Management, 2024‏ - Elsevier
Blockchain Technology has garnered significant attention due to its immense potential to
transform the way transactions are conducted and information is managed. Blockchain is a …

Exploring the boundaries of Neuromarketing through systematic investigation

S Bhardwaj, GA Rana, A Behl… - Journal of Business …, 2023‏ - Elsevier
Neuromarketing literature has grown remarkably in recent years. Although the field has
generated a diverse body of knowledge, we still find a dearth of studies classifying the …

[HTML][HTML] Gamification in workforce training: Improving employees' self-efficacy and information security and data protection behaviours

P Bitrián, I Buil, S Catalán, D Merli - Journal of Business Research, 2024‏ - Elsevier
This research aims to address two questions:(1) how can gamification strategies increase
success of e-training systems and enhance employees' information security and data …

The impact of digital technology on changing consumer behaviours with special reference to the home furnishing sector in Singapore

E Rangaswamy, N Nawaz… - Humanities and Social …, 2022‏ - nature.com
The impact of digital technology has altered consumers' choices for decades, which has
fostered large amounts of eCommerce, including in the home furnishing business …

Impact of internet usage on consumer impulsive buying behavior of agriculture products: Moderating role of personality traits and emotional intelligence

W Jie, P Poulova, SA Haider, RB Sham - Frontiers in psychology, 2022‏ - frontiersin.org
E-commerce has led to a significant increase in internet purchases. The marketing sector is
very competitive these days, and marketers have a difficult task: understanding the behavior …

Exploring the impact of gamification elements in brand apps on the purchase intention of consumers

J Kaur, R Lavuri, R Parida, SV Singh - Journal of Global Information …, 2023‏ - igi-global.com
The purpose of this manuscript is to understand how the elements of the game apps impact
the intention of purchase of a consumer with the mediating effect of perceived enjoyment …

Prospects of augmented reality and virtual reality for online education: a scientometric view

CK Tiwari, P Bhaskar, A Pal - International Journal of Educational …, 2023‏ - emerald.com
Purpose Augmented reality (AR) and virtual reality (VR) are becoming increasingly
interwoven into people's daily lives, with applications in fields such as science, engineering …

Examining the failure of gamification in implementing innovation from the perspective of problematization in the retail sectors of emerging economies

A Behl, N Jayawardena, S Bhardwaj, V Pereira… - Technovation, 2024‏ - Elsevier
Gamification is a strategy, methodology, or activity that has picked up pace over time and
has been successfully deployed in organizations. Despite massive efforts to capture the …

A systematic study on blockchain technology in education: initiatives, products, applications, benefits, challenges and research direction

P Rani, RK Sachan, S Kukreja - Computing, 2024‏ - Springer
Blockchain facilitates the education sector from its unique bundles of characteristics, like
decentralization, immutability, reliability, transparency, traceability, security, and integrity …

The art of gamifying digital gig workers: a theoretical assessment of evaluating engagement and motivation

V Pereira, A Behl, N Jayawardena, B Laker… - … Planning & Control, 2024‏ - Taylor & Francis
The COVID-19 global pandemic has transformed work and employment patterns within
organizations. Two key emerging trends visible at the organization level are as follows. First …