Effects of the dark triad on word of mouth in the luxury context: the moderating role of...

The Machiavellian, Narcissistic, and Psychopathic Consumers: A Systematic Review of Dark Triad

FM Khan, A Khan, SS Ahmed, A Naz… - … Journal of Consumer …, 2025 - Wiley Online Library
The term dark triad is an assemblage of the three dark personality traits, that is,
Machiavellianism, Narcissism, and Psychopathy. Recently, these traits have gained …
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The role of Dark Triad personality traits in consumers' counterfeit luxury consumption: a moderated mediation model

KY Koay, YY Lok - Asia-Pacific Journal of Business Administration, 2024 - emerald.com
Purpose The purpose of this research is to examine the influence of the Dark Triad
personality traits (Machiavellianism, narcissism and psychopathy) on consumers' purchase …
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