People are motivated to perceive themselves as having control over their lives.
Consequently, they respond to events and cognitions that reduce control with compensatory …

Corporate social responsibility has received an increasing amount of attention from
practitioners and scholars alike in recent years. However, very little is known about whether …

Abstract Building upon the Stereotype Content Model (SCM), the current research provides
insights into how virtual influencers (VIs) influence consumer responses. More specifically, it …

Social evaluation occurs at personal, interpersonal, group, and intergroup levels, with
competing theories and evidence. Five models engage in adversarial collaboration, to …

Over the past few decades, two-factor models of social cognition have emerged as a
dominant framework for understanding impression development. These models suggest that …

Agency (A) and communion (C) are fundamental content dimensions. We propose a facet-
model that differentiates A into assertiveness (AA) and competence (AC) and C into warmth …

What sorts of trait information do people most care about when forming impressions of
others? Recent research in social cognition suggests that “warmth,” broadly construed …

We summarize and integrate a large body of research showing that agency and communion
constitute two fundamental dimensions of content in social cognition. Agentic content refers …

Previous research argued that stereotypes differ primarily on the 2 dimensions of
warmth/communion and competence/agency. We identify an empirical gap in support for this …

Two traits–warmth and competence–govern social judgments of individuals and groups, and
these judgments shape people's emotions and behaviors. The present chapter describes …