Public relations work involves sha**, reflecting and communicating identity for
organisations and individuals, and is in turn shaped by the professional identity both of the …

Public relations has traditionally claimed a close association with dialogue, but this research
demonstrates that formal notions of dialogue have little relevance to the real world of public …

Este artículo pretende determinar si los hospitales del Sistema de Salud Español
desarrollan actividades de evaluación de sus campañas de relaciones públicas y …

used to explore how the past is constructed from the present, how the present is always
historical, and how both past and present can power imagined futures. Divided into three …

Contemporary global culture, rooted in neoliberalism and free market forces, increasingly
emphasises appearance over substance. People and organisations are judged by image …

Public relations' identity is shaped by various forces: the demands and constraints of being a
professional, which apply to other professions as well; the identity (ies) preferred by public …

Les métiers de l'information et de la communication ont pris une expansion considérable
dans les milieux professionnels ces dernières années, que ce soit dans les agences, les …

The purpose of this study is to contribute to the literature on the construction of public
relations consultancy expertise in the local context, by applying Erving Goffman's …

A closer look at the three areas of action in communication permits us to conclude that the
discipline faces a serious crisis. First, an epistemological review shows a fragmented body …

본 연구는 조직의 윤리적 조건과 윤리적 행동, PR 실무자의 효과성에 주목하고 이들 간의
관계를 살펴보았다. PR 실무자의 개인 특성 및 PR 실무자가 속한 조직의 특성, 조직의 윤리적 …