Social semantic memory guides many aspects of behavior. Individuals rely on acquired and
inferred knowledge about personal characteristics and group membership to predict the …

Perceivers routinely draw inferences about others from their behavior in an attempt to make
sense of the world. Previous research has established that spontaneous inferences include …

Although dispositional inferences may be consciously drawn from the trait implications of
observed behavior, abundant research has shown that people also spontaneously infer trait …

Organic claims can influence how a product is perceived in dimensions that are unrelated
with the food production method (eg, organic food is perceived as more healthful and less …

Consumers' strategic use of brands as a way of influencing the impressions others have
about them is buttressed by research showing that brand personality traits may carry over …

Abstract “Initial impressions” join personality and social psychology like no other field of
study—“personality” because impressions are about personalities and perceivers' …

One of the most robust effects in person perception research is the spontaneous trait
inference (STI) effect, defined as the spontaneous tendency to draw dispositional inferences …

Facial expressions of emotion allow us to predict other people's intentions and behaviors.
However, we often overextend these predictions to also make inferences about other …

Past research has demonstrated that perceivers are more likely to draw spontaneous trait
inferences (STIs) from stereotype-consistent behaviors than from stereotype-inconsistent …

A large body of research demonstrates that women encounter severe penalties for violating
gender stereotypes. In this paper, we explore the conditions under which the reverse is true …