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How does corporate hypocrisy undermine corporate reputation? The roles of corporate trust, affective commitment and CSR perception
L Lee, WM Hur - Journal of Product & Brand Management, 2024 - emerald.com
Purpose Corporate hypocrisy occurs when a discrepancy exists between corporate talk and
actions. As companies assume more extensive economic, societal and global roles, they are …
actions. As companies assume more extensive economic, societal and global roles, they are …
[HTML][HTML] Sport event vs. art event? The effect of CSR-linked sponsorship event type on product purchase
S Park, S Ahn, S Kim - Journal of Retailing and Consumer Services, 2024 - Elsevier
Companies often administer sponsorship initiatives to fulfill their Corporate Social
Responsibility (CSR), and this practice is called CSR-linked sponsorship. This study …
Responsibility (CSR), and this practice is called CSR-linked sponsorship. This study …
Drivers and initial pattern for corporate social innovation: From responsibility to sustainability
Abstract The Indonesian Ministry of Environment and Forestry released the latest regulation
regarding the environmental business rating assessment mechanism in 2021, Proper, which …
regarding the environmental business rating assessment mechanism in 2021, Proper, which …
Impact and development of sport sponsorship: a three-decade bibliometric analysis (1993–2024)
AD Varea-Calero, F Rejón-Guardia… - Sport, Business and …, 2025 - emerald.com
Purpose This study aims to provide a comprehensive bibliometric analysis of sports
sponsorship research over the last 3 decades (1993–2024). By map** the intellectual …
sponsorship research over the last 3 decades (1993–2024). By map** the intellectual …
Corporate social irresponsibility: A contingent social media crisis management perspective
Y Ma, L Xue - Management Decision, 2023 - emerald.com
Purpose Today's business world has been tarnished with numerous corporate irresponsible
behaviors. It is thus of great importance for firms to carry out crisis management on the …
behaviors. It is thus of great importance for firms to carry out crisis management on the …
CSR 적합성과 자아해석: 지각된 적합성에 대한 조망 수용의 역할을 중심으로
박태희， 도선재， 유동호 - 한국광고홍보학보, 2023 - dbpia.co.kr
기업의 사회적 책임 (CSR) 을 위한 활동은 사회적 가치와 함께 기업에게 경제적 가치 역시
제공해주지만 때론 소비자들의 부정적 반응을 유발하기도 한다. 소비자들의 부정적 반응을 …
제공해주지만 때론 소비자들의 부정적 반응을 유발하기도 한다. 소비자들의 부정적 반응을 …
RESPONSABILIDAD SOCIAL EMPRESARIAL: UNA REVISIÓN SISTEMÁTICA SOBRE ESTRATEGIAS DE NEGOCIO Y REPUTACIÓN CORPORATIVA
BP Martínez, AM de Escobar Fernández - UTAP, 2024 - revistap.ejeutap.edu.co
En la actualidad, las organizaciones han adquirido un gran interés en querer adaptar la
Responsabilidad Social Empresarial como parte de sus estrategias para mejorar su imagen …
Responsabilidad Social Empresarial como parte de sus estrategias para mejorar su imagen …
[HTML][HTML] Sports Industry and Organizations: Social Issues, Social Responsibility and Philanthropy
The intersection of social issues and corporate social responsibility (CSR) within sports
organizations reflects a growing trend of leveraging athletic platforms for positive societal …
organizations reflects a growing trend of leveraging athletic platforms for positive societal …