Entrepreneurship is one of the most common strategies that are followed by companies. In
parallel, each company needs to effectively manage information and knowledge to …

This study aims to examine the determinants of brand loyalty in emerging markets, focusing
on smartphone consumers in Bangladesh. The study focuses on identifying the key …

Countries should focus on the improvements to achieve sustainable development goals.
However, taking these actions create some operational costs. Thus, it is appropriate for …

This research explores how to strengthen a brand image based on the two-way symbolic
model through Generation Z. This research uses a qualitative case study approach. The …

The success of any organization requires a skilled, competent, and satisfied workforce. If the
workforce can be provided with the necessary components to ensure a high quality of …

This study investigates the factors affecting customer loyalty and the mediating role of
customer satisfaction in online food delivery services (OFDS) in Bangladesh. An analysis of …

This study aims to pinpoint the key factors influencing customer loyalty and trust within the
airline industry. The study investigates the impact of service quality (assessed through the …

The aspiration of this paper is to examine the impact of corporate social responsibility (CSR)
and service quality on customer loyalty and their relationship in the Indian …

Purpose A review of relevant literature supported the need to examine the nature of the
relationships (if any) between visionary leadership, continual improvement and product …

Customer churn prediction is important for businesses, especially in the telecommunications
sector, where retaining customers is more cost-effective than acquiring new ones …