One of the brain's key roles is to facilitate foraging and feeding. It is presumably no
coincidence, then, that the mouth is situated close to the brain in most animal species …

Populations' diets typically fall short of recommendations. The implication of this on ill health
and quality of life is well established, as are the subsequent health care costs. An area of …

The perception of flavor is perhaps the most multisensory of our everyday experiences. The
latest research by psychologists and cognitive neuroscientists increasingly reveals the …

Short-form video influencer advertising offers new opportunities for user sensory experience
to promote advertising effectiveness and induce positive user responses. This unique …

In recent years, a growing number of academic researchers, as well as many marketing and
design practitioners, have uncovered a variety of factors that would appear to enhance the …

This review aims to tackle the challenge of understanding how visual design cues can affect
behavioural outcomes in a food context. The review answers two key questions:(1) What are …

Dish names and dish images can be widely found online, providing consumers with
important information. Meanwhile, implied explosion (ie, the perception of explosion induced …

The sensory experience is the initial step in creating memorable dining experiences for
consumers in traditional restaurants. However, the question remains as to how managers …

Encouraging restaurant guests to order vegetarian dishes plays a key role in creating a
more environmentally sustainable tourism sector. However, for many consumers eating a …

This systematic overview tries to link scientific knowledge on human perception and
appreciation mechanisms to culinary practices. We discuss the roles of the human senses …