[HTML][HTML] Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for …
Transformative artificially intelligent tools, such as ChatGPT, designed to generate
sophisticated text indistinguishable from that produced by a human, are applicable across a …
sophisticated text indistinguishable from that produced by a human, are applicable across a …
[HTML][HTML] Metaverse as a disruptive technology revolutionising tourism management and marketing
Metaverse is the next disruptive technology that will impact society in the coming decades,
by enabling immersive experiences in both virtual and physical environments. Although still …
by enabling immersive experiences in both virtual and physical environments. Although still …
Marketing in the Metaverse: Conceptual understanding, framework, and research agenda
A hyper-connected digital universe referred to as the 'metaverse'bears the promise of
fundamentally changing how consumers, brands, and firms will transact and interact in a …
fundamentally changing how consumers, brands, and firms will transact and interact in a …
Opinion Paper:“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research …
Transformative artificially intelligent tools, such as ChatGPT, designed to generate
sophisticated text indistinguishable from that produced by a human, are applicable across a …
sophisticated text indistinguishable from that produced by a human, are applicable across a …
Metaverse as a driver for customer experience and value co-creation: implications for hospitality and tourism management and marketing
Purpose Metaverse blends the physical and virtual worlds, revolutionizing how hospitality
customers and hospitality organizations facilitate the co-creation of transformational …
customers and hospitality organizations facilitate the co-creation of transformational …
Sha** the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation
The term metaverse is described as the next iteration of the Internet. Metaverse is a virtual
platform that uses extended reality technologies, ie augmented reality, virtual reality, mixed …
platform that uses extended reality technologies, ie augmented reality, virtual reality, mixed …
[HTML][HTML] The metaverse in education: Definition, framework, features, potential applications, challenges, and future research topics
X Zhang, Y Chen, L Hu, Y Wang - Frontiers in Psychology, 2022 - frontiersin.org
The declaration of the COVID-19 pandemic forced humanity to rethink how we teach and
learn. The metaverse, a 3D digital space mixed with the real world and the virtual world, has …
learn. The metaverse, a 3D digital space mixed with the real world and the virtual world, has …
Extending the technology acceptance model (TAM) to Predict University Students' intentions to use metaverse-based learning platforms
Metaverse, which combines a number of information technologies, is the Internet of the
future. A media for immersive learning, metaverse could set future educational trends and …
future. A media for immersive learning, metaverse could set future educational trends and …
Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research …
Purpose The hospitality and tourism sector has witnessed phenomenal growth in customer
numbers during the postpandemic times. This growth has been accompanied by the use of …
numbers during the postpandemic times. This growth has been accompanied by the use of …
The Metaverse: A new digital frontier for consumer behavior
This work offers a multidisciplinary perspective on the Metaverse, focusing on its potential
implications for consumer behavior. We begin by proposing a conceptualization of the …
implications for consumer behavior. We begin by proposing a conceptualization of the …