Food marketing strategies constantly use trendy messages, novel displays, colourful floor
decals, compelling store arrangements and other environmental triggers to exploit …

Advancing value creation has gained momentum in recent years due to the dramatic growth
of data-driven marketing analytics. As such, there is an ever-growing surge both in …

We provide research findings on the physics of aerosol and droplet dispersion relevant to
the hypothesized aerosol transmission of SARS-CoV-2 during the current pandemic. We …

The paper examines the opportunities in and possibilities arising from big data in retailing,
particularly along five major data dimensions—data pertaining to customers, products …

As a research domain, the retail sector has always had many appealing features, such as its
size, its multi-faceted and dynamic nature, the possibility for researchers to exploit their own …

Eye-tracking offers many insights into shop** cognition by capturing proxies to attention
patterns, visual processing, and decision sequences. While lab experiments using simulated …

Typically, shoppers' paths only cover less than half of the areas in a grocery store. Given that
shoppers often use physical products in the store as external memory cues, encouraging …

We have so much choice over what we eat today because rural communities all over the
world have had their choices taken away. To understand how our supermarket shop** …

Basket analytics is a powerful tool in the retail context for acquiring knowledge about
consumer shop** habits and preferences. In this paper, we propose a business analytics …

The pace of online shop** revenue growth means it is important for retailers and
manufacturers to understand how consumers behave online compared with their behaviour …