[HTML][HTML] Transforming consumers' intention to purchase green products: Role of social media
This research aims to examine consumers' green product purchasing intentions and
observe how social media marketing (SMM) and social media usage (SMU) actively …
observe how social media marketing (SMM) and social media usage (SMU) actively …
[HTML][HTML] Adoption of green innovation technology to accelerate sustainable development among manufacturing industry
Recent advancements in green and innovative technologies have resulted in a number of
innovations in manufacturing operations to accelerate sustainable development (SD) …
innovations in manufacturing operations to accelerate sustainable development (SD) …
The impact of social media marketing on consumer engagement in sustainable consumption: A systematic literature review
Social media have progressed drastically in building successful consumer engagement both
in brand building and sustainable consumption. This paper is a review of the articles …
in brand building and sustainable consumption. This paper is a review of the articles …
Neuromanagement decision-making and cognitive algorithmic processes in the technological adoption of mobile commerce apps
Research background: With growing evidence of consumer adoption of mobile shop**
apps, there is a pivotal need for comprehending Internet-enabled consumer devices in …
apps, there is a pivotal need for comprehending Internet-enabled consumer devices in …
Assessing the impact of green consumption behavior and green purchase intention among millennials toward sustainable environment
Social media is playing a vital role in the promotion of green products by resha** the
millennial green purchasing intention and green consumption behaviors, resulting in …
millennial green purchasing intention and green consumption behaviors, resulting in …
Social media and sustainable purchasing attitude: Role of trust in social media and environmental effectiveness
The role of social media in promoting sustainable attitudes is currently understudied.
Underpinned by social learning theory, this study unveils the effect of social media usage …
Underpinned by social learning theory, this study unveils the effect of social media usage …
Determining the influencing factors of consumers' attitude toward renewable energy adoption in develo** countries: a roadmap toward environmental sustainability …
The energy sector is a crucial pillar of the economic development of every nation. In
develo** countries, renewable energy deployment is scarce; consequently, the …
develo** countries, renewable energy deployment is scarce; consequently, the …
The impact of social media information sharing on the green purchase intention among generation Z
Y Sun, J **ng - Sustainability, 2022 - mdpi.com
With the growing influence of sustainable development in recent years, there has been an
increasing focus on green consumption. Little previous research has highlighted the …
increasing focus on green consumption. Little previous research has highlighted the …
The impact of influencers on sustainable consumption: A systematic literature review
The pressing need for environmentally friendly behaviors and sustainable consumption
practices has become paramount in light of climate challenges and evolving societal …
practices has become paramount in light of climate challenges and evolving societal …
Doing good for society! How purchasing green technology stimulates consumers toward green behavior: A structural equation modeling–artificial neural network …
Many countries have recognized the urgent need to address environmental problems, such
as air pollution, waste disposal, global warming, and natural resource depletion, through the …
as air pollution, waste disposal, global warming, and natural resource depletion, through the …