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The new wave of AI-powered luxury brands online shop** experience: The role of digital multisensory cues and customers' engagement
Academic literature retains a dearth of empirical evidence of the cutting-edge aspect of
artificial intelligence (AI)-powered digital assistance and digital multisensory cues, despite …
artificial intelligence (AI)-powered digital assistance and digital multisensory cues, despite …
Exploring the role of personality, trust, and privacy in customer experience performance during voice shop**: Evidence from SEM and fuzzy set qualitative …
Voice shop** is becoming increasingly popular among consumers due to the ubiquitous
presence of artificial intelligence (AI)-based voice assistants in our daily lives. This study …
presence of artificial intelligence (AI)-based voice assistants in our daily lives. This study …
[HTML][HTML] Supply chain agility and sustainability performance: A configurational approach to sustainable supply chain management practices
The sustainable supply chain management literature points to a positive relationship
between sustainability practices and firm performance. However, firms have limited …
between sustainability practices and firm performance. However, firms have limited …
Supply chain resilience: When the recipe is more important than the ingredients for managing supply chain disruptions
Over the past two decades, considerable research has focused on enhancing supply chains'
capacity to cope with disruptions. Consequently, the concept of supply chain resilience …
capacity to cope with disruptions. Consequently, the concept of supply chain resilience …
[HTML][HTML] Intangible resources, static and dynamic capabilities and perceived competitive advantage in exporting firms. A PLS-SEM/fsQCA approach
The aim of this paper is to fill the existing research gap in the knowledge of the
interrelationships between relational resources, the static capabilities associated with the …
interrelationships between relational resources, the static capabilities associated with the …
Achieving customer engagement with social media: A qualitative comparative analysis approach
Past research has examined some possible customer engagement antecedents. However,
extant studies investigated the impact of these factors on customer engagement in isolation …
extant studies investigated the impact of these factors on customer engagement in isolation …
Symmetric and asymmetric modeling of entrepreneurial ecosystem in develo** entrepreneurial intentions among female university students in Saudi Arabia
Purpose Unlike previous studies that examine the role of different entrepreneurial
ecosystem factors in predicting entrepreneurial intentions. The purpose of this study is to …
ecosystem factors in predicting entrepreneurial intentions. The purpose of this study is to …
A resource orchestration view of supply chain traceability and transparency bundles for competitive advantage
The literature has mostly examined supply chain (SC) traceability and SC transparency
separately, ignoring the mutually constitutive relationship of these two related constructs. We …
separately, ignoring the mutually constitutive relationship of these two related constructs. We …
[HTML][HTML] Visual thinking and cooperative learning in higher education: HOW does its implementation affect marketing and management disciplines after COVID-19?
Students learn in different ways and in the wake of the COVID-19 pandemic, the higher
education faculty needs to reinvent the educational experience for students. Recognizing …
education faculty needs to reinvent the educational experience for students. Recognizing …
[HTML][HTML] Bridging realities into organizations through innovation and productivity: exploring the intersection of artificial intelligence, internet of things, and big data …
This study investigates how organizations may increase innovation and productivity through
the Metaverse environment efficacy (MVEE), Artificial intelligence usage (AIU), Internet of …
the Metaverse environment efficacy (MVEE), Artificial intelligence usage (AIU), Internet of …