Analysis of product rollover strategies in the presence of strategic customers

C Liang, M Çakanyıldırım, SP Sethi - Management Science, 2014 - pubsonline.informs.org
Frequent product introductions emphasize the importance of product rollover strategies. With
single rollover, when a new product is introduced, the old product is phased out from the …

Closing the loop: an empirical analysis of the dynamic decisions affecting product variety

X Wan, ME Dresner - Decision Sciences, 2015 - Wiley Online Library
Product variety decisions have become a key issue in managing new product development
and innovation. The marketing literature highlights how product variety influences consumer …

[КНИГА][B] Rollover and transshipment problems in operations management

C Liang - 2012 - search.proquest.com
This dissertation was produced in accordance with guidelines which permit the inclusion as
part of the dissertation the text of an original paper or papers submitted for publication. The …

[ЦИТАТА][C] Rollover and Pricing Strategies for Innovating Monopolist in the Presence of Strategic Customers

T Gong, W Wang, L Chen, Y Lan