The purpose of the current paper is to review the implementations of the theory of planned
behavior (TPB), as one of the most widely used social-psychological model in the literature …

The main contribution of this paper was to present a new model for smart tourism
destinations using the steps of grounded theory as an analytical framework. To build the …

The COVID-19 pandemic has imposed tremendous impacts on the tourism industry
worldwide. The tourism sector can take advantage of the new technology (eg virtual …

Consumers increasingly interact with multimedia posts shared by peers on social media
(SM) platforms. Drawing upon service-dominant logic (SDL) and the information adoption …

Purpose In spite of the increasing organic and interactive marketing activities over social
media, a general understanding of the source credibility of voluntary user-generated content …

The aim of this research is to synthesise findings from existing studies on the characteristics
of source credibility of electronic word of mouth (eWOM) communications in a single model …

The purpose of the study is to investigate how environmental concern, eco-labelling,
influencers and user-generated content affect Generation Z's green purchase intention. The …

This study examines the effects of trustworthiness, expertize, perceived usefulness (PU), and
perceived ease of use (PEOU) on usage intention toward user-generated content (UGC) …

The previous experience of customers is assessed by textual reviews and ratings to reflect
their levels of satisfaction with the service or product. Online reviews and ratings have …

Although value co-creation concept has captured much interest, especially in the tourism
and hospitality fields, limited empirical studies have been conducted to explore the …