Abstract Enterprise Social Networks (ESNs) have been receiving increasingly more attention
in academia and practice over the past years. ESNs are implemented to improve …

Over the last decade, online social networks have evolved into a global mainstream medium
with increasing social, organizational, and economic impact. This paper provides a …

Social networks have become an additional marketing channel that could be integrated with
the traditional ones as a part of the marketing mix. The change in the dynamics of the …

Online social networks became a global phenomenon with enormous social as well as
economic impact within a few years. Alone, the most popular online social network …

Despite enterprise social software platforms'(ESSPs) widespread diffusion in recent years,
the impact of such systems on employee performance is not clear. This study explores the …

The study examined the influence social media marketing has on customer engagement.
The study was decided to be investigated as we can see that organizations spending on …

Social networking is currently the most popular online activity among consumers worldwide.
Today in business context, Social media is achieving increasing importance as a channel for …

Purpose–The purpose of this paper is to propose a comprehensive metric for customer
engagement in Facebook, the top social networking site. Design/methodology/approach …

In order to foster knowledge-sharing among employees, an increasing number of
companies has recently begun implementing social network-based enterprise social media …

From its earliest days, research in business and information systems engineering (BISE) has
been dedicated to envisioning how information technology will change the way we work and …