Digital retailers are experiencing an increasing number of transactions coming from their
consumers online, a consequence of the convenience in buying goods via E-commerce …

The rise of new media is hel** marketers evolve from digital to interactive marketing,
which facilitates a two-way communication between marketers and customers without …

Understanding the online behavior and intent of online visitors is the subject of a long line of
research. mechanisms to understand the purchase intent of visitors, to increase the number …

Purpose Visual merchandising has a direct impact on shop** experience, making it
pertinent for the retailers to ensure that their store environment has an effective design. This …

Discrete vine copulas provide a flexible modeling framework for high-dimensional data and
have significant computational advantages over competing methods. A vine-based …

In recent years, with the rise of the Internet, e-commerce has become an important field of
commodity sales. However, e-commerce is affected by many factors, and the wrong …

Purpose This study examines the dynamic relationships of visit behavior in the multiple
channels [personal computer (PC) and mobile channels] on online store sales performance …

The prediction of online user behavior (next clicks, repeat visits, purchases, etc.) is a well-
studied subject in research. Prediction models typically rely on clickstream data that is …

We propose a new semiparametric distributional regression smoother that is based on a
copula decomposition of the joint distribution of the vector of response values. The copula is …

Supply chain management aims at delivering goods in the shortest time at the lowest
possible price while ensuring the best possible quality and is now vital to the success of the …