CRM literature: conceptual and functional insights by keyword analysis
EK Kevork, AP Vrechopoulos - Marketing Intelligence & Planning, 2009 - emerald.com
Purpose–The purpose of this paper is to review the literature on customer relationship
management (CRM) to obtain a comprehensive framework of mutually exclusive CRM …
management (CRM) to obtain a comprehensive framework of mutually exclusive CRM …
Key determinants of passenger loyalty in the low-cost airline business
Given the intensive rivalry in the transport industry, passenger relationship management has
become a vital concern for the low-cost airline (LCA) sector. However, determinants of LCA …
become a vital concern for the low-cost airline (LCA) sector. However, determinants of LCA …
A research agenda for investigation of product innovation in the financial services sector
RK Akamavi - Journal of Services Marketing, 2005 - emerald.com
Holistically reviews the literature, examines critically and summarises systematically the
major pioneering works of contributors in this field. Its primary objective is to formulate a …
major pioneering works of contributors in this field. Its primary objective is to formulate a …
What affects the promoting intention of mobile banking services? Insights from mining consumer reviews
Unlike adoption intention, the post-adoption intention of mobile banking (m-banking)
services has not been extensively investigated. Most extant studies predicted usage …
services has not been extensively investigated. Most extant studies predicted usage …
Quality of e-tax system and tax compliance intention: The mediating role of user satisfaction
The effectiveness of the e-tax system in encouraging tax compliance has been largely
unexplored. Thus, the current study aims to examine the interrelationship between …
unexplored. Thus, the current study aims to examine the interrelationship between …
Relationship orientation or service quality? What is the trigger of performance in financial and insurance services?
C Camarero - International Journal of Bank Marketing, 2007 - emerald.com
Purpose–The current work aims to analyze the complementary effects of relationship and
service‐quality orientations on market and economic performance and their mediating role …
service‐quality orientations on market and economic performance and their mediating role …
The impact of service innovation on firm-level financial performance
This article empirically investigates if firms focusing on service innovation perform better
financially than firms not focusing on service innovation. Analysis of the financial …
financially than firms not focusing on service innovation. Analysis of the financial …
Financial orientation, product innovation and firm performance—An empirical study in the Japanese SMEs
K Tajeddini - International Journal of Innovation and Technology …, 2016 - World Scientific
Research into product innovation and financial orientation in the small and medium
enterprises (SMEs) is burgeoning, yet our understanding of the finance product innovation …
enterprises (SMEs) is burgeoning, yet our understanding of the finance product innovation …
The firm-level effects of service innovation: a literature review
Despite the importance of service innovation, its effects have been given relatively little
explicit attention in the extant literature. Instead, researchers often implicitly assume that firm …
explicit attention in the extant literature. Instead, researchers often implicitly assume that firm …
Drivers, processes and consequences of financial innovation: a research agenda
It is self-evident that financial innovation is a key player in the contemporary economy.
However, its significant importance has largely been overlooked in innovation studies. To fill …
However, its significant importance has largely been overlooked in innovation studies. To fill …