Customer behavior modeling in revenue management and auctions: A review and new research opportunities
Customer behavior modeling has been gaining increasing attention in the operations
management community. In this paper we review current models of customer behavior in the …
management community. In this paper we review current models of customer behavior in the …
Recent developments in dynamic pricing research: multiple products, competition, and limited demand information
Dynamic pricing enables a firm to increase revenue by better matching supply with demand,
responding to shifting demand patterns, and achieving customer segmentation. In the last 20 …
responding to shifting demand patterns, and achieving customer segmentation. In the last 20 …
Dynamic pricing in the presence of reference price effect and consumer strategic behaviour
This paper presents a model for designing two-stage dynamic pricing strategies when the
seller faces strategic consumers in the presence of a reference price effect. The consumers …
seller faces strategic consumers in the presence of a reference price effect. The consumers …
Optimal dynamic pricing of perishable items by a monopolist facing strategic consumers
We introduce a dynamic pricing model for a monopolistic company selling a perishable
product to a finite population of strategic consumers (customers who are aware that pricing …
product to a finite population of strategic consumers (customers who are aware that pricing …
[HTML][HTML] Optimal pricing strategy: How to sell to strategic consumers?
M Wu, Y Ran, SX Zhu - International Journal of Production Economics, 2022 - Elsevier
Technological advances are preparing consumers to plan their purchases strategically.
Selling to strategic consumers at a fixed price forgoes the profit from salvaging inventory …
Selling to strategic consumers at a fixed price forgoes the profit from salvaging inventory …
Markdown or everyday low price? The role of behavioral motives
We study a seller's optimal pricing and inventory strategies when behavioral (nonpecuniary)
motives affect consumers' purchase decisions. In particular, the seller chooses between two …
motives affect consumers' purchase decisions. In particular, the seller chooses between two …
Markdown pricing with unknown fraction of strategic customers
A growing segment of the revenue management and pricing literature assumes “strategic”
customers who are forward-looking in their pursuit of utility. Recognizing that such behavior …
customers who are forward-looking in their pursuit of utility. Recognizing that such behavior …
Dynamic pricing vs. pre-announced pricing in supply chain with consumer heterogeneity
J Sheng, S Du, T Nie, Y Zhu - Electronic Commerce Research and …, 2023 - Elsevier
Dynamic pricing and pre-announced pricing are prevalent operational strategies in practice.
In this paper, we develop a two-period game-theoretical model to investigate the retailer's …
In this paper, we develop a two-period game-theoretical model to investigate the retailer's …
Rationing capacity in advance selling to signal quality
We consider a seller who can sell her product over two periods, advance and spot. The
seller has private information about the product quality, which is unknown to customers in …
seller has private information about the product quality, which is unknown to customers in …
Pricing and advertising in a supply chain in the presence of strategic consumers
It is well known that strategic consumers can harm firms' profits by delaying their purchases,
to buy at a discounted price. A retailer can induce consumers to purchase at the right price …
to buy at a discounted price. A retailer can induce consumers to purchase at the right price …