In develo** countries, entrepreneurial firms are increasingly advocating a shift from
conventional marketing strategies, paving the way for innovative approaches like …

The study sought to determine the influence of Sustainable Supply Chain Management
Practices (SSCMPS) on environmental performance. The study undertook a systematic …

Examining the influence mechanisms of new urbanization on urban carbon emissions is of
great practical significance to guide cities' low-carbon and sustainable development and …

This paper provides a bibliometric overview of the interaction between environmental
education and the growth of sustainable entrepreneurship. Using VOSViewer and the R …

This paper analyzes the stimuli used in fashion footwear stores to activate emotions and
drive consumer purchasing decisions. The efficiency of the stimuli launched in a fashion …

In the evolving global business environment, corporate social responsibility (CSR) has
transitioned from being a philanthropic effort to a critical strategic necessity, particularly …

Green technology innovation is becoming increasingly important for companies to effectively
address environmental governance, with employees' green behaviors serving as core …

Consumer packaged goods retailers can pivot quickly to find new areas of sustainable
growth and enable their businesses to compete effectively. Traditionally, they are losing …

This study aims to explore the complex connection between green supply chain
Management (GSCM) practices, relational efficiency, Job satisfaction, and operational …

Purpose The theoretical background bases on the big data analytics-artificial intelligence
(BDA-AI) technologies and supply chain ambidexterity (SCAX) in the firms to assess their …