In today's world the data is considered as an extremely valued asset and its volume is
increasing exponentially every day. This voluminous data is also known as Big Data. The …

Incorporating big data analytics into a particular context brings various challenges that rest
on the model or framework through which individuals or organisations adopt big data to …

Social media is considered a dominant platform for ensuring business success and survival,
especially in the case of small and medium enterprises businesses (SMEs). It offers many …

Businesses across all sectors are facing the complexity of an increasingly digital economy.
Digital transformation offers vast opportunities to businesses and entire supply chains. While …

Social media use is becoming Widespread, and SMEs need to administer this method to
realize their strategic objectives. SMEs find it imperative to adjust their approach to the …

Abstract In recent years, Big Data (BD) has become a crucial tool for Small and Medium-
sized Enterprises (SMEs), impacting their performance and growth in significant ways. This …

This study aims to review the challenges of implementing big data analytics by Small and
Medium Enterprises (SMES) in Malaysia. There is a lack of literature studies examining the …

Commonly, the technology of information scales by an order of magnitude and with high
probability reinvents itself every five years or so. However, the long-standing dream has …

Big data provides an opportunity for organizations to gain insights from their data in order to
make better decision. Large companies in several sectors are achieving enormous …

Digital transformation (DT) is a trending topic in nearly all industries. Enterprises digitalize
processes, offer digital services and products, and enhance the customer experience …