Does digital content marketing affect tourism consumer behavior? An extension of t echnology acceptance model

V Mathew, M Soliman - Journal of Consumer Behaviour, 2021 - Wiley Online Library
With the rapidly dramatic environmental change and intensive competition, tourism
organisations are required to adopt advanced marketing strategies and techniques …

Mobile social tourism shop**: A dual-stage analysis of a multi-mediation model

JJ Hew, LY Leong, GWH Tan, VH Lee, KB Ooi - Tourism Management, 2018 - Elsevier
This study investigates mobile social tourism (MST) shop**, which refers to the use of MST
platforms in shop** for tourism products and services, among Malaysian domestic tourists …

[PDF][PDF] The effect of COVID-19 on consumer behaviour in Saudi Arabia: Switching from brick and mortar stores to E-Commerce

MA Salem, KM Nor - … Journal of Scientific & Technology Research, 2020 - researchgate.net
Individuals 'adoption has been reckoned as an important indicator of the success of new
technology. Hence, it is crucial to identify the reasons why individuals choose to use or not to …

Fluctuating attitudes and behaviors of customers toward online shop** in times of emergency: The case of Kuwait during the COVID-19 pandemic

R Alhaimer - Journal of Internet Commerce, 2022 - Taylor & Francis
This study investigates the various risk factors that alter online shop** behavior in Kuwait,
during the COVID-19 pandemic. Online questionnaires were distributed through various …

Influences of gender and product type on online purchasing

FJ Pascual-Miguel, ÁF Agudo-Peregrina… - Journal of Business …, 2015 - Elsevier
This study examines gender differences in the online purchasing behavior of consumers
who purchase digital and non-digital goods. The research model builds upon the extended …

The effect of E-commerce service quality factors on customer satisfaction, purchase intention, and actual purchase in Uzbekistan

V Lee, S Park, DH Lee - Global Business & Finance Review, 2022 - search.proquest.com
Purpose: The purpose of this study is to analyze the impact of characteristics of the service
quality of e-commerce platforms on customer satisfaction and purchase intention …

[PDF][PDF] Extending the technology acceptance model for adoption of e-shop** by consumers in Turkey

HE Çelik, V Yilmaz - Journal of Electronic Commerce Research, 2011 - researchgate.net
ABSTRACT The Technology Acceptance Model (TAM) is a very important modelling
approach in information technology research. In this study, an attempt is made to explain …

[PDF][PDF] Exploring the influence of perceived risk and internet self-efficacy on consumer online shop** intentions: Perspective of technology acceptance model

KM Faqih - International Management Review, 2013 - researchgate.net
The objective of this study is to investigate the influence of perceived risk and Internet self-
efficacy on the consumers' intentions to use online channels for purchases in Jordan. To …

[PDF][PDF] Measuring the role of website design, assurance, customer service and brand image towards customer loyalty and intention to adopt internet banking

S Rahi, NM Yasin, FM Alnaser - The Journal of Internet Banking …, 2017 - researchgate.net
The rapid growth in internet technology and electronic business has stimulated the banking
sectors to encourage customers towards online banking (internet banking). Only in Pakistan …

[PDF][PDF] User acceptance of Information Technology: Factors, theories and applications

EA Wahdain, MN Ahmad - Journal of Information Systems …, 2014 - researchgate.net
IT has dramatically improved the productivity and effectiveness of any organisation. For this
reason, over the last few decades, both developed and develo** nations have invested …