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[PDF][PDF] Hotel revenue management–a critical literature review
The paper presents a literature review of the main concepts of hotel revenue management
(RM) and current state-of-the-art of its theoretical research. The article emphasises on the …
(RM) and current state-of-the-art of its theoretical research. The article emphasises on the …
Effects of revenue management on perceived value, customer satisfaction, and customer loyalty
K Matsuoka - Journal of business research, 2022 - Elsevier
Revenue management aims to maximize financial performance by setting different prices for
the same offerings. However, such practices may deteriorate the nonfinancial performance …
the same offerings. However, such practices may deteriorate the nonfinancial performance …
An overview of hotel revenue management research and emerging key patterns in the third millennium
Purpose The purpose of this research study is to present an overview of hotel revenue
management (RM) research articles published in scholarly journals during the 2001-2013 …
management (RM) research articles published in scholarly journals during the 2001-2013 …
[BOOK][B] Hotel revenue management: From theory to practice
S Ivanov - 2014 - books.google.com
This research monograph aims at develo** an integrative framework of hotel revenue
management. It elaborates the fundamental theoretical concepts in the field of hotel revenue …
management. It elaborates the fundamental theoretical concepts in the field of hotel revenue …
Revenue management's renaissance: A rebirth of the art and science of profitable revenue generation
RG Cross, JA Higbie, DQ Cross - Cornell Hospitality …, 2009 - journals.sagepub.com
The era has ended when revenue management can stand alone as a tactical approach to
room management. With technological and management support, revenue management …
room management. With technological and management support, revenue management …
[HTML][HTML] The wheel of dynamic pricing: Towards open pricing and one to one pricing in hotel revenue management
Dynamic pricing is at the core of hotel revenue management (RM). Big data technologies
have facilitated information processing and enriched dynamic pricing techniques. One of the …
have facilitated information processing and enriched dynamic pricing techniques. One of the …
Influences of consumer characteristics on fairness perceptions of revenue management pricing in the hotel industry
Fairness perceptions play an important role in customers' behavior, and this study explores
which consumer characteristics influence fairness perceptions of revenue management …
which consumer characteristics influence fairness perceptions of revenue management …
Behavioral consequences of overbooking service capacity
As a consequence of implementing revenue management systems, many service firms (eg,
airlines, hotels, car rentals) systematically overbook capacity, thus striving to maximize the …
airlines, hotels, car rentals) systematically overbook capacity, thus striving to maximize the …
A quest for destination loyalty by profiling loyal travelers
ADA Tasci - Journal of Destination Marketing & Management, 2017 - Elsevier
Consumer loyalty is one of the most critical marketing constructs and has received ample
academic attention. However, despite many studies on consumer loyalty in different fields …
academic attention. However, despite many studies on consumer loyalty in different fields …
[PDF][PDF] Linking CRM strategy, customer performance measures and performance in the hotel industry
Customer relationship management (CRM) has been increasingly adopted because of its
benefits of greater customer satisfaction and loyalty, which in turn, leads to enhanced …
benefits of greater customer satisfaction and loyalty, which in turn, leads to enhanced …