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Corporate social responsibility (CSR) implementation: A review and a research agenda towards an integrative framework
In spite of accruing concerted scholarly and managerial interest since the 1950s in corporate
social responsibility (CSR), its implementation is still a growing topic as most of it remains …
social responsibility (CSR), its implementation is still a growing topic as most of it remains …
Socially responsible sourcing: reviewing the literature and its use of theory
Purpose–The purpose of this paper is to determine the state-of-the-art in socially
responsible sourcing (SRS) research, leading to an agenda for further work; and to evaluate …
responsible sourcing (SRS) research, leading to an agenda for further work; and to evaluate …
The role of novel instruments of brand communication and brand image in building consumers' brand preference and intention to visit wineries
This research aims to analyze brand communication and brand image as specific drivers of
wine brand preference and their influence on wine consumers' intention to visit associated …
wine brand preference and their influence on wine consumers' intention to visit associated …
Corporate social responsibility (CSR) as a customer satisfaction and retention strategy in the chain restaurant sector
This study intended to frame the specific role of corporate social responsibility (CSR) in
customer retention process by taking into account the mediating impact of brand attitude …
customer retention process by taking into account the mediating impact of brand attitude …
[HTML][HTML] Exploring the three-dimensional effect of corporate social responsibility on brand equity, corporate reputation, and willingness to pay. A study of the fashion …
The fashion sector is considered one of the largest generators of the greatest negative
externalities, and the results support this. However, they are making important efforts …
externalities, and the results support this. However, they are making important efforts …
A stakeholder approach to corporate social responsibility, reputation and business performance
Purpose–This paper aims to investigate business managers' assessment of stakeholders'
influence on corporate social responsibility (CSR) initiatives. The key stakeholders included …
influence on corporate social responsibility (CSR) initiatives. The key stakeholders included …
Determinants influencing CSR practices in small and medium sized MNE subsidiaries: A stakeholder perspective
This research attempts to investigate key drivers motivating corporate social responsibility
(CSR) practices by small and medium sized foreign subsidiaries. By using stakeholder …
(CSR) practices by small and medium sized foreign subsidiaries. By using stakeholder …
Generous charity to preserve green image? Exploring linkage between strategic donations and environmental misconduct
In this study, we identify two typical donation strategies, ie, the fire-suppressing approach
and the proactive approach, for window-dressing environmental misconduct. For a sample …
and the proactive approach, for window-dressing environmental misconduct. For a sample …
Generating global brand equity through corporate social responsibility to key stakeholders
In this paper, we argue that corporate social responsibility (CSR) to various stakeholders
(customers, shareholders, employees, suppliers, and community) has a positive effect on …
(customers, shareholders, employees, suppliers, and community) has a positive effect on …
Evaluating the green advertising practices of international firms: a trend analysis
Purpose–Consumer scepticism about the credibility of green advertising around the world is
growing. The article aims to provide a comprehensive assessment and trend analysis of …
growing. The article aims to provide a comprehensive assessment and trend analysis of …