Social media in marketing: A review and analysis of the existing literature

AA Alalwan, NP Rana, YK Dwivedi… - Telematics and informatics, 2017 - Elsevier
People worldwide are largely engaged and attached with the web 2.0 technology and Social
media platforms. By the same token, businesses start looking at such technologies as …

What do we know about social media in tourism? A review

B Zeng, R Gerritsen - Tourism management perspectives, 2014 - Elsevier
The growing role of social media in tourism has been increasingly an emerging research
topic. Social media plays a significant role in many aspects of tourism, especially in …

Progress in information technology and tourism management: 30 years on and 20 years after the internet-Revisiting Buhalis & Law's landmark study about eTourism

J Navío-Marco, LM Ruiz-Gómez, C Sevilla-Sevilla - Tourism management, 2018 - Elsevier
Abstract “Progress in information technology and tourism management: 20 years on and 10
years after the Internet—The state of eTourism research” is reviewed in terms of its …

Social media influencers as endorsers to promote travel destinations: an application of self-congruence theory to the Chinese Generation Y

X Xu, S Pratt - Journal of travel & tourism marketing, 2018 - Taylor & Francis
The prevalence of online social networks has given rise to the emergence of social media
influencers (SMIs), so-called “Internet celebrities”. Celebrity endorsement, which can be an …

An investigation on online reviews in sharing economy driven hospitality platforms: A viewpoint of trust

X Cheng, S Fu, J Sun, A Bilgihan, F Okumus - Tourism Management, 2019 - Elsevier
Members on both sides of the sharing economy transaction must trust each other to act in
good faith. This study empirically investigates the effect of online review contents on …

Banking “on-the-go”: examining consumers' adoption of mobile banking services

T Zhang, C Lu, M Kizildag - … Journal of Quality and Service Sciences, 2018 - emerald.com
Purpose This paper aims to examine consumers' adoption of mobile technology to facilitate
their banking services and activities, and to investigate the factors influencing their adoption …

Social media envy: How experience sharing on social networking sites drives millennials' aspirational tourism consumption

H Liu, L Wu, X Li - Journal of travel research, 2019 - journals.sagepub.com
The sharing of travel experiences has become ubiquitous in today's era. This study focuses
on a pervasive trend among Millennial consumers: the experience of benign envy toward …

Gen Y customer loyalty in online shop**: An integrated model of trust, user experience and branding

A Bilgihan - Computers in human behavior, 2016 - Elsevier
Generational theory posits that generational cohorts develop similar attitudes and beliefs.
Gen Y, Millennials, will become the largest customer segment for hotels worldwide. This …

DMO online platforms: Image and intention to visit

S Molinillo, F Liébana-Cabanillas… - Tourism …, 2018 - Elsevier
The online platforms (ie, websites and social media) of Destination Management
Organizations (DMOs) are among the most useful tools for building and promoting a …

Customer loyalty: a review and future directions with a special focus on the hospitality industry

J Kandampully, TC Zhang, A Bilgihan - International Journal of …, 2015 - emerald.com
Purpose This article aims to provide a summary review of what is already known about
customer loyalty and identifies some emerging issues that play an important role in it. As a …