Purpose This study's purpose is to analyze the international mobile marketing (IMK) in order
to stage the importance of this tool in the internationalization of companies. Our …

Using the resource-based view, we examine the roles of international and digital
orientations as determinants of the digitalization and the early internationalization strategies …

Digital firms, emerging entities in the digital era, are fundamentally resha** the global
business landscape due to their novel characteristics and far-reaching influence. Given their …

Digital technologies have led to born-digital companies, defined by their highly digitalized
value chains, designed at their inception. Born-digital (BD) companies leverage …

The widespread emergence of digital firms has important implications for international
business theory. In this paper, we argue that because of systematic cross-industry …

Both innovating and internationalizing can hold the key to survival and growth among small-
and medium-sized enterprises (SMEs). Service innovation in particular is highly relevant in …

Purpose: Through a review of the literature on digitalization in emerging countries, we
analyzed how companies operating in these regions develop and implement strategies to …

In this research we explore, building on dynamic capabilities, the influence that certain
strategies followed by international new ventures (INVs) have on their responses to the …

In this article, we explore microfoundations for digital business model innovation. This is
pertinent because little is known regarding how decision-makers manage the digitalization …

Purpose This study aims to explore the internationalization trajectory of emerging country
digital economy ventures by specifically concentrating on how ambidexterity facilitates …